I am a marketing and communications consultant and content creator who helps corporations, financial services firms, hospitals, cancer/oncology medical centers, healthcare organizations, industrial and technology companies, and non-profits create better marketing and content strategies, amplify brand awareness, attract ideal customers, increase qualified leads by 10 to 20 percent, and consistently grow revenue.
I’ve worked with some of the top names in the country: Lincoln Financial Group, Huntington Bank, Cardinal Health, Cognizant, US Oncology, Swedish Medical Center, Redeemer Health/MD Anderson Cancer Center, Robert Half International, the National Association of Federal Credit Unions, Shriners Hospitals for Children Northern CA, Halloran, Ohio Bar Liability Insurance Company.
I’ve also written for dozens of major publications (both print and digital) on a variety of healthcare-, financial -, technology-, and business-related topics. My publications include Middle Market Growth, Arizona Business, the San Francisco Business Times, the Phoenix Business Journal, Medical Imaging, Journal of Emergency Medical Services, TechWeb, The National Law Journal, Washington CEO, and the Sacramento Business Journal.
Over the years, I have developed specific areas of expertise in strategic marketing, content creation and copywriting, strategic planning, problem solving, and compelling storytelling. With these superpowers, I have helped clients and employers generate millions of dollars in revenue, open new markets, enhance brand awareness, capture and retain customers, and strengthen their reputations.
In addition to consulting with dozens of clients in the U.S and Canada, I worked in corporate communications for a $100 billion regional bank and was the director of marketing and communications for a $12 million legal association, the director of development and PR for a $50 million foundation, manager of marketing and communications for a $200 million medical center, and the director of marketing and communications for the branch campus of a top research-1 university. I also was a staff writer for a city magazine.
I’ve won numerous national industry awards for my work (MarCom, Prism, BullDog, Luminary) and have award-winning public speaking expertise. I hold a bachelor’s degree in Journalism from the Walter Cronkite School of Journalism at Arizona State University.
Cynthia’s Linkedin profile.